Marketing / Messages |
Target specific groups of users by filtering with behavior and profile information using Audiences.
An Audience is a group of users you specify using up to two behavioral conditions and unlimited profile conditions. Try creating a new Audience. You can also define Audiences when you create messaging campaigns.
The Audiences dashboard displays your saved Audiences. Click the star icon next to favorite Audiences you'd like to find quickly later. Search your saved Audiences and filter them by type using the search bar and filter menu.
In the list view, you can see the size of each Audience. You can also sort quickly by clicking any metric's title.
In either view, click the More icon next to any Audience to access actions. From here, you can favorite Audiences, create messaging campaigns, and edit, duplicate, or delete the Audience.