Remarketing

Use Audiences to drive remarketing campaigns in order to engage end users outside your app.

Remarketing is the act of marketing to users of your app. You could send an ad to free users of your app to ask them to buy a paid feature, or show an ad to people who have already made purchases in your app to ask them to purchase again.

Remarketing works when Localytics sends an Audience of your users to your ad vendor. You can then send ads to the customers in that Audience.