Attribution

Track the effectiveness of your ad campaigns using Localytics Attribution. Attribution allows you to track the users you acquire from paid campaigns in two ways: Localytics-native attribution and third-party attribution.

Note: Only Localytics Marketing customers can split and filter by acquisition source and campaign. Analytics customers can only see Facebook data and then only in the Analytics Dashboard. This experience is much more limited, so consider adding Localytics Marketing for the best and most comprehensive experience with Localytics Attribution.

Localytics automatically detects whether your app data is coming from iOS or Android and adjusts the interface for new campaigns accordingly. Localytics does support the ability to run the same campaign on multiple sources.

You need to take two steps to enable campaign tracking for an Android app using Localytics.

Register the Localytics referrer receiver
Create a URL containing referral information