A list of the default dimensions Localytics collects.
Table 1. User information
| Dimension |
Description |
| Day |
Date of usage broken down by day |
| Week |
Date of usage broken down by week |
| Month |
Date of usage broken down by month |
| Hour |
Date of usage broken down by hour |
| Daypart |
Hour in the day of usage |
| New vs. Returning |
Whether this is the user's first session or not |
| Country |
Country of usage |
| Language |
Language device is set to |
Table 2. Technology
| Dimension |
Description |
| Device |
Type of device |
| Platform |
Device platform |
| App version |
Version of the application |
| Carrier |
Network carrier as resolved by IP Address |
| OS version |
Version of the operating system |
| Jailbroken |
For iOS devices, whether they were jailbroken |
Table 3. Attribution
| Dimension |
Description |
| Acquisition source |
For native app users acquired via campaigns, the channel of the campaign |
| Acquisition campaign |
For those native app users, the specific campaign |
Table 4. Marketing tracking
| Dimension |
Description |
| Marketing campaign |
For users acquired via campaigns, the value from the utm_campaign URL
parameter |
| Marketing source |
For users who had the utm_source URL parameter |
| Marketing medium |
For users who had the utm_medium URL parameter |
Table 5. Retention
| Dimension |
Description |
| Monthly Cohort |
The month in which this user had their first session |
| Weekly Cohort |
The week in which this user had their first session |